What is Digital Marketing and Why Should You Learn It? Digital marketing is the practice of promoting and selling products or services using digital channels, such as search engines, social media, email, mobile apps, and websites. Digital marketing includes a wide range of tactics and techniques, such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing. Digital Marketing has become a buzz word since the pandemic COVID-19 has hit. Everyone now needs to be present in this virtual world. An efficient presence in this virtual world increases the customer base for services and products by 50% (approx.). And for some people it has become a good way to sell their product and services without the need of a physical store or service area. Normally the phrase "Digital Marketing" is misinterpreted as selling online. But the real work is promotion. To sell a product online requires to have ✅ Digital Presence...
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