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URL Optimization

  URL stands for Uniform Resource Locator. A URL is the address of a given unique resource on the Website. It is also called as Web Address. Optimized URLs are important from SEO perspective. Optimized URLs are SEO friendly that tend to be short and keyword-rich. There are many factors to be considered for creating SEO friendly URLs. Selected best practices for URL optimization are presented below, 1. Include Keyword in URL - URL should contain a keyword for which the page is to be ranked. This inclusion will indicate the Google that “This page is about the mentioned keyword”. 2. Use Hyphens (-) to separate words – This is important for both user readability and SEO. Google recommends using hyphens (-) instead of underscores (_) in URLs as hyphens are treated as spaces between words, while words connected by underscores are regarded as one word. 3. Keep URLs Short - The URL of a web page should be descriptive and brief, as a short URL is quicker to read and type. It is also nec...

UX | UI Basics

What is UX? UX means user experience or user experience design. UX is the pure experience of a product: how a product functions, not how it looks. UX Design is the practice of improving user satisfaction of a product through increased usability, accessibility, and pleasure provided in the interaction with the product. It includes both, the traditional human–computer interaction design and all aspects of a product or service as perceived by the users. It is the merger of user needs, business vision and technological feasibility. What is UI? UI stands for User Interface or User Interface Design. UI is the design of user interfaces for machines i.e. how a product looks and feels and not how it functions. UI Design is the process of making the user's interaction as simple and efficient as possible, in terms of accomplishing the goals. UI design is the merger of user needs and visual design. UX is not UI and UI is not UX The ultimate purpose of UX design is to create easy,...

Top Search Engines in India 2022

With the rise of information on the web, the importance of Search Engines has increased. Yes! Search Engine”S”! Search Engines are the software systems that put forward the right information as per the query entered by the user. To put the right information in fraction of a second, there is a lot of background work done, namely, crawling, ranking and indexing. Crawling is done to discover the new pages by following the links, Indexing is storing the information about pages to be retrieved later and Ranking is to determine the topic of the page content to assign rank according to the search queries. These basic efforts are put in by all the search engines. There are other search engines as well apart from “Google”. Google is now used as a synonym for Search. No doubt about its popularity to find information on the web. Have a look at the statistics of August 2022 [1], Google captures 92% of the Search Market Share, then comes...

Your Email Address Matters

As your resume is your representation, similar is the case with your email address. It is very common to use stickers on vehicles and T-shirts with slogans for personal expressions. But as a job seeker if you want to create a positive impression, unprofessional or unbranded email addresses are not recommended. It may create your first impression as a person with unprofessional attitude towards job search and next job. You may follow the tips below to choose a professional and an effective Email Address for yourself. 1. Use an email address that includes your name, preferably first name and/or last name, initials, or a minor variation. (This will make it easy for your prospective employers to find you in their inbox and connect your email with your application or resume) . 2. Don’t include your personal information like hobby, nickname, political or other references. (For safety reasons and not to be discriminated on any personal belief) . Brand yourself with your Name. It give...

IoT for Electrical Engineers

Electrical Engineering is majorly known for generation and distribution of Electrical Power through fossil fuels, hydro power plants, etc. but that is just a small purview of this field. The lesser known but very significant areas of this field include renewable / clean energy, control and automation. The renewable energy generation is the most researched and active area these days. The manufacturing industry cannot be thought without the automatic control techniques. Can you think about packing of chips with hands or controlling a paper making machine without controllers? Obviously No! The internet has touched everyone and has changed the way we live, think and communicate. The next step of this field known as Internet of Things (IoT) is a paradigm of Internet connected Things which can connect, interact and communicate with each other similar to the way humans talk. IoT is not just a link to connect things rather it allows things to communicate and exchange data while executing the...